ABSTRACT
This study was conducted to define and measure the significant relationship between the level of implementation of technical analysis and the level of effectiveness of fundamental analysis in trading crypto assets in the digital marketplace. The respondents were composed of 100 members from the NFT Gamers Ph Community. The research was conducted using a correlational methodology. One hundred (100) respondents were chosen via the Discord application from the NFT Gamers Ph Community using quota sampling. The survey instrument was provided to her adviser for clearance prior to the data collection. All feedback, advice, and recommendations were taken into consideration. Then, it was reviewed and verified by five (5) technical professionals. The researcher utilized an adopted survey questionnaire made up of 18 questions to measure the level of implementation of technical analysis in trading crypto assets in the digital marketplace and used another researcher made survey questionnaire that was made up of 18 questions to determine the level of effectiveness of fundamental analysis in trading crypto assets in the digital marketplace. After receiving authorization from the administrators of the Non-Fungible Token (NFT) Gamers Ph Community to conduct the study, the researcher began collecting data and disseminating verified survey questionnaires using Google Forms. Her statistician received all the data that had been gathered for statistical analysis. In this study, it was validated, analyzed, and presented. Findings showed that there was a substantial association between the technical analysis and the fundamental analysis in cryptocurrency. It implies that the higher the level of observance of technical analysis, the higher the fundamental analysis in cryptocurrency In order to help cryptocurrency traders, acquire, hold, and sell cryptocurrencies tokens or coins on the digital market using technical and fundamental indicators, the Crypto Trading Strategy Program is offered.
Keywords: crypto trading strategies, technical analysis, fundamental analysis
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